BRUNT Workwear - Built for the job
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BackedConsumer / ApparelEst. 2019Boston, MA

Portfolio Book

BRUNT Workwear

Built for the job

PressFast Company
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Ch. 01The brief

Premium workwear and boots designed by and for tradespeople. Eric Girouard spent thousands of hours on job sites to understand what workers actually need.

Mandate

“To be the workwear brand for the people who build America.”

Fast CompanyFast Company
As Featured In
Ch. 02Originating insight

Eric Girouard spent his teenage summers roofing and landscaping. His friends went into the trades and built successful careers—but the industry never got the respect it deserved. Before launching a single product, he started a podcast called Bucket Talk. Hundreds of conversations with tradespeople taught him exactly what workers needed. The boots came later. The community came first.

Ch. 03How it works
Why It's Awesome

What makes BRUNT Workwear special

Designed on Real Job Sites
01

Designed on Real Job Sites

Eric Girouard spent thousands of hours on construction sites, learning exactly what tradespeople need. Every product is tested in the toughest conditions.

Premium Quality at Fair Prices
02

Premium Quality at Fair Prices

By selling direct-to-consumer, BRUNT delivers boots that rival $200+ brands at a fraction of the price. Quality you can feel, prices that respect your budget.

Built for All Conditions
03

Built for All Conditions

From freezing job sites to scorching summer heat, BRUNT gear performs. Waterproof, insulated, and engineered for workers who never stop.

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The Team

Meet the Founder

EG

Eric Girouard

Founder & CEO

Grew up in a blue-collar household. His father worked at Pratt & Whitney and did roofing on the side.

Previously
M.GemiRue La LaTrade Coffee